🕸 SEO & Web Marketing Podcasts

628 | News from the EDGE | Week of 9.25.2023 : Google Accused of Misleading Us All Google has a whistleblower A former software engineer for Google reveals the search engine IS incorporating clicks into its ranking algorithm and explains that employees were directed to refrain from discussing the use of clicks in search rankings Plus44 Google continuously inflates ad prices without telling advertisers Need a new friend ChatGPT is rolling out new voice and image capabilities so that you can engage in voice conversations with the chatbot or share images to express your thoughts It sounds like a disaster waiting to happen Youve got a friend in all of us here on the EDGE Of The Web Podcast enjoy this weekrsquos exciting news BONUS Were giving away 40 FREE Brighton SEO tickets until November 2nd Enter for your chance to win by going to edgeofthewebradiocom/brightonseo Congratulations to this weekrsquos winners News from the EDGE: 00:02:21BrightonSEO Sweepstakes 00:04:20 Did the automatic GA4 Transition surprise you 00:07:10 Google claims they may inflate ad prices by as much as 5 What do advertisers think the real number is Hint: Google may only be off by about 95 00:09:09 EDGE of the Web Title Sponsor:Site Strategics 00:09:43 An exGoogle employee will be quoted for the next thousand years about Google using clicks in rankings AI Blitz: 00:17:23 ChatGPT rolls out voice and image prompts 00:19:42 White House secures safety commitments from eight more AI companies 00:20:09 Meta bets on AI personalities AI Tools: 00:21:00 Humata Ask questions and chat with any file instantly using AI 00:21:54 Photo AI Create beautiful AI photos without using a camera 00:23:32 Yahoo Fantasy Football AI Takes Over the Best Part of Fantasy FootballTrashTalking Your Friends 00:25:16 EDGE of the Web Sponsor:InLinks Barry Blast from Search Engine Roundtable: 00:26:27 Bing Webmaster Tools Sitemap Index Coverage Is Fully Live 00:28:10 Google Not Rolling Back The Last He

WWJD Confessions of an SEO - Season 3 Episode 24 : In this episode I went on a digital journey through the idea of WWJD What Would John Mueller Do if he were to need to earn a living through the success or failure of a websiteIs it possible that Google itself may not have anyone on the premise that could rank a local plumber siteNot that I39m knocking them but I wondered IF we could determine what type of domain name what hosting and from there the journey took on a life of its ownIn fact44 I felt like I knew a little more about John Mueller now after finding everything I didLook for the companion article I hope to have it live by launch time There is some much to documentCare to take a peek at John39s website John MuellerFor those who read these things please click below it39s a short link to the Confessions of An SEO Knowledge Panel Thank you for your clickConfessions of An SEO ltclick here to help me with another testInterested in supporting this work and the seo testingBecome a Confessions Supporter for 499 or a Confessions Sponsor at 999 or higher Pick your level of support and sponsorship https://anchorfm/confessionsofanseo/support for greater levels of support email confessionsamericanwaymediacomAn easy place to leave a review https://wwwpodchasercom/podcasts/confessionsofanseo1973881To view the latest public testing project visit https://wwwAmericanWayMediacom/indexdetector/Daily Youtube Reports on Google and Bing bots and Search Console https://bitly/crawlornocrawlTo take a look at the Cora software that I use in analysis https://bitly/confessionscoraTo see more of the shared data factors check out https://topseofactorscom/You can find me on Linkedin Carolyn HolzmanAmerican Way Media

Why You Need to be Cautious About AI Content [Episode #100] : When and where can you use AIwritten content It depends One thing is certain you should be cautious Ashwin Balakrishnan joins the SEO Rant to discuss the downside of overrelying on AI written content: What AI lacks that makes it a terrible idea to use as a replacement for human content creators Why making a business decision on a technology that is still emerging makes no sense Why time will show that going all in on AI was a mistake for brandsListen in as Ashwin and Mordy kvetch about AI

The effect of quality on Search : In this episode of Search44 John and Gary discuss the impact of quality on search results From sitemaps to scheduling and more44 the Google Search team talks about how the quality of the page and site plays a role in crawling and indexing44 besides ranking Do you need to update your site often or add many links Tune in and find out on this episode of Search Off the Record Resources: Episode transcript https://google/sotr064transcript Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team SOTRpodcast

3 things that SEO can learn from PPC - with Amanda White : What44 if anything44 can SEO learn from PPCThatrsquos what wersquore exploring today with a lady who loves to surf the waves just as much as surfing the web She has been working between SEO and PPC since 2010 And three years ago44 she set up her own SEO and PPC consultancy A warm welcome to the In Search SEO podcast44 Amanda WhiteIn this episode44 Amanda shares three things that SEO can learn from PPC including:1 Generate content ideas2 A/B testing3 Create personas from PPC data

128: Surviving SEO in an AI World: Strategic SEO vs Checklist SEO w/Sara Taher : ltpgt If youre trying to keep up with AI in the SEO world44 while remaining strategic and not just following a checklist44 this episode is for you My guest today is Sara Taher who has been an SEO consultant since 2014 Topics In This Episode Include: How to incorporate AI in your SEO workflow tons lt/pgtltpgtThe post lta relquotnofollowquot hrefquothttps://wwwevolvingseocom/2023/08/12/128sarataher/quotgt128: Surviving SEO in an AI World: Strategic SEO vs Checklist SEO w/Sara Taherlt/agt appeared first on lta relquotnofollowquot hrefquothttps://wwwevolvingseocomquotgtEvolving SEOlt/agtlt/pgt

#320 - The Website Market Just Flipped : How is AI44 increasing inflation and the worsening of the overall global economy affecting the website market In this weekaposs episode44 Mark sits down with Justin Cooke from Empire Flippers to discuss exactly how the website market has changed and what that means for youA special thanks to our sponsors for this episode44 Digital PR Agency Search Intelligence:https://searchintelligencecouk/Full show notes:https://wwwauthorityhackercom/podcasts/thewebsitemarketjustflipped/

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SEO 101 Episode 454: Chapter 1 of The SEO 101 Learning Series : This episode is Chapter 1 of a multiple episode series for learning SEO fundamentals In this chapter Ross and Scott discuss the Beginning of SEO with a focus on the absolute basics of search engines and their growth to now The topics discussed include what SEO is44 why it is named that44 who the noteworthy search engines are44 their marketshare44 and how search engines work The next episode will be devoted to planning your SEO strategy from the ground upAdvertising Inquiries: https://redcirclecom/brandsPrivacy OptOut: https://redcirclecom/privacy

SEO for Google Discover - Learn to Optimize Google Discover Content : Learn about how to optimize your content to perform well in Google Discover with experienced SEOs for major publications Jessie Willms and Shelby Blackley: 01:42 How to integrate Discover into your SEO strategy03:42 Factors to maximize Discover visibility06:35 How to develop Authority amp get recommended09:26 Top mistakes when optimizing for Discover14:24 Favorite tools for Discover Optimization18:49 Optimizing Media for Discover20:44 A last Google Discover TipAnd more Watch it now This edition of Crawling Mondays has been sponsored by ContentKing: Realtime SEO Auditing amp Monitoring Platform44 check it out: https://wwwcontentkingappcom/googlediscover discoveroptimization seo